Time Out Live curates a festival of hot cocktails set in Flat Iron Square’s pop-up ski chalet, Apres London – because your winter deserves so much more than mulled wine.
- Après London, Flat Iron Square, Union Street, London, SE1 1TD
- 17.30-20.00 & 21.00-23.30
Time Out, the leading global media and entertainment brand that inspires and enables people to make the most of the city, is hosting its very own festival of hot cocktails at Après London, Flat Iron Square’s pop-up ski chalet, to get Londoners into the festive spirit – quite literally.
Curated by Time Out London’s Drinks Editor Laura Richards, the anti-mulled wine event will see five wildly original cocktail creations served steaming – from warmed-up twists on the cocktail classics to potent winter punches and cheeky hot toddies.
Hotboozapalooza is part of Time Out’s growing Live Events programme in cities around the world. Closely aligned with Time Out's content, this is a new breed of events that every year connects tens of thousands of people with unforgettable moments such as ‘Battle of the Burger’ in Chicago and New York or 'Movies on the River' in London. These events also offer brands and advertising clients excellent opportunities to reach Time Out’s highly engaged, hard to reach audience who want to make the most of a city.
For Hotboozapalooza, Time Out has assembled five trendy drinks brands and provided them with the opportunity to connect with Time Out’s audience made up of people who go out for a drink an average of ten times a month*. It is a perfect brand-in-hand activation, offering attendees an immediate experience of the partners' products and enabling them to form their own memories rather than just dictating advertising messages to them.
In 2016, Time Out arranged and sold tickets for 250 Live Events in the U.S. and London, connecting 80,000 people with memorable moments.
Tickets for Hotboozapalooza cost £20 per person and include entry and five hot cocktails:
Hot G&Tea - Portobello Road Gin, Yorkshire tea, Earl Grey tea, sugar syrup, whipped cream, nutmeg, mistletoe dust
Hot Buttered Monkey - Monkey Shoulder whisky, fudge and hot water stirred with a cinnamon stick
Warm Dup - The Duppy Share Rum, fresh pineapple, pineapple juice, single cream, butter, brown sugar
Hot Jalisco Punch - Cazcabel blanco tequila, pomegranate juice, cinnamon, sugar, agave
Hot Voddy - Vestal Pomorze vodka, apple juice, star anise, cinnamon and orgeat
Ticket holders can enjoy all five of these hot boozy bevvies in the comfort of Flat Iron Square’s chalet – a grand outdoor lodge with an après-ski theme – to a soundtrack of solid gold grooves. There will be stomach-lining grub from Flat Iron Square’s popular food vendors and cold drinks (with ice, and everything) from the chalet bar.