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What exactly is London Cocktail Week?

An overview of the biggest cocktail festival in the world - and what to expect when you join us!

London Cocktail Week is a seven day festival celebrating the great and good of the city’s cocktail scene, including the bars and brands which make up this vibrant landscape as well as the best mixed drinks available. Taking place in October each year the festival hosts events, discounted serves and exclusive offers in over 250 bars across London, and hosts an entire cocktail village in Old Spitalfields Market. All you need to get involved is a LCW Digital Pass - buy yours HERE.

Digital Passes

Still just priced at £10, the week-long Digital Pass will get you access to bespoke £6 cocktails in more than 250 of the best bars in London for all 7 days of the festival! Essentially it’s your key to the city for the whole week. Once purchased - these pass need to be activated within our FREE DrinkUp.London app - where your personalised pass will then live on your phone for the duration of the event. 

The App

No more wristbands, no more queueing, no more hand drawn maps (which we know were charming, but not terribly accurate!)
Now the whole festival now lives within our free DrinkUp.London app.  
You can view each bar’s signature drink, you can search for bars to visit by area or type, you can find the bar that is nearest to you RIGHT NOW - and you can access £6 cocktails all week just by flashing the Digital Pass in the app - which will be personalised with your photograph.
Just make sure you’ve charged your phone!

£6 Cocktails


We partner with more than 250 bars for London Cocktail Week, all of whom serve a £6 cocktail for those with a digital pass. There is one discounted drink available in each venue and you can see what bars are serving online and via the free DrinkUp.London app. It’s a great chance to visit a new bar and try a new cocktail, spirit or flavour without hitting your bank balance. 

The Village

Now in its third year The Cocktail Village at Old Spitalfields Market is the epicentre of London Cocktail Week. An immersive maze of pop-up cocktail bars, experiences and food vendors in every shape and size from barrels to bicycles, bartenders will be serving up their £6 signature cocktails as well as chances to sample new products and fill up on food pairings.

With such huge queues last year we wanted to make this experience even better for those who have travelled in especially.  
So this year advance tickets will be available for a small fee of £5 per session for Digital Pass holders only.

Tickets for The Cocktail Village are ON SALE NOW get your tickets here.

Limited tickets may be available on the door at full price of £10 – but we can not guarantee entry.



London Cocktail Week is about more than just about exploring the bars. Every year we, together with our partners, host fun and engaging events. This could be masterclasses, distillery tours, parties, tastings or paired meals. Want to learn how vodka is made? How to taste drinks like an expert? How to pair cocktails with food? How to make your favourite drinks? Or just meet loads of fun Londoners and drink delicious cocktails with them? There’s an event for everyone, amateur to expert.

Our event timetable is put online one month before the festival so be sure to check back regularly and see what’s happening.



A handful of our partner bars go one step further than a £6 serve and put together a unique offer for digital pass holders. This could be anything from a cocktail and paired desserts to a complete meal.